First off the pics aren't bad, it's a Marilyn Monroe thing and it works.
Playboy sources tell, there are fears the leak could significantly damage sales of the magazine, which is expected to be the best seller of the year.
The shoot was a massive investment for Playboy, the mag shelled out nearly $1 million to Lohan for the spread and we're told the company has printed thousands of extra copies in anticipation of a sales boom.
